
Landon Atkinson
National Growth Director
Your first conversation, your territory fit, and the recruiting handoff start with Landon—not a queue or a generic inbox.
Turn the relationships you already have into recurring income, long-term upside and a leadership path—without opening a brokerage or rebuilding its infrastructure. Start as an Area Leader and earn on every agent inside your territory — the ones you recruit, the ones we recruit, and the ones who join three years from now.
The legacy path
Salt Lake City, Spokane and North Austin just came off the board.
20 markets are now unavailable. Of 231 territories across 22 states, 211 are still open — Houston, Dallas, Phoenix, Seattle, Charlotte, Philadelphia, Atlanta, Sacramento and Indianapolis among them.
One Area Leader per territory. First approved, not first to apply. Every territory is a defined county or metro submarket, published in advance. You claim one, and you get paid on every agent inside it — the ones you bring, the ones we bring, and the ones who join three years from now.
The whole opportunity
The 5x5 Deal is the starting offer, not the ceiling. The larger opportunity is to grow one local territory into a durable enterprise with multiple ways to earn, participate and lead.
Qualified agents in your market
Prove you can build
Turn momentum into a market
Build a durable enterprise
Add the wealth layer
Enter the company-building room
Milestones, awards, economics and access are subject to qualification, performance, applicable program terms and company or Board approval. Value Units are phantom units with no equity ownership—not shares, stock or ownership interests.
Three benefits begin when you join. Two rewards unlock when your market reaches the 10-agent milestone. Together, they form the 5x5 Deal.
Active the moment you sign. Nothing to earn first.
5%
A 5% override on your team's production.
5
Unlocked day one. No waiting, no tier-climbing — all five levels active the moment you join.
$5,000
One of the lowest caps in the industry, and it is your cap from the day you sign.
Awarded when you hit the 10-agent recruiting goal.
5,000
Financial upside potential tied to growth in the value of simpliHŌM.
$5,000
Awarded alongside your value units.
The 5,000 value units and the $5,000 convertible bonus certificate are awarded upon reaching the 10-agent goal and are subject to the program agreement. The designation, the $5,000 cap and both rewards are conditional on reaching that goal within 180 days.
Value units represent phantom shares, not actual shares, stock, equity, or ownership interests. They may provide financial upside potential to recipients based on growth in the value of simpliHŌM, subject to applicable program terms. Value is not guaranteed.
Start with your state, then choose a territory to see exactly which counties it covers. Territories marked Not available are already operating and aren't on offer.
One Area Leader per territory. First approved, not first to apply.
Choose a state to see its open territories and exact county boundaries.
The destination
The goal is not a recruiting bonus. It is a durable enterprise that can keep creating opportunity after you stop being the only person driving it.
One illustrative 500-agent model combines five potential annual income sources. It is not a forecast, promise or typical result.
The hypothetical Value Unit layer
Value units represent phantom shares, not actual shares, stock, equity, or ownership interests. They may provide financial upside potential to recipients based on growth in the value of simpliHŌM, subject to applicable program terms. Value is not guaranteed.
Assumptions: 500-agent market, 80% revenue-share penetration, $7,875 company dollar per agent, plus illustrative regional, ancillary and personal/team economics. Actual results depend on qualification, production, retention, plan terms and other factors. You may earn less, more or nothing. Share-equivalent examples are hypothetical—not a valuation or promise of liquidity. A liquidity event may never occur.
A territory is earned, not owned. The upside on this page is real, and so is the standard that comes with it — because every month a market sits idle is a month the agents in it had no one. We would rather back the right person hard than hand out markets and hope.
14 days
Your first introduction.
Day 90
Ten agents onboarded. This is the standard.
Day 180
The outside limit. Ten agents, or the market opens up again.
ConditionalThree things happen. We would rather none of them did, which is why you have coaching the whole way — but the designation is conditional, and it is fair to say so plainly before you claim a market.
Your affiliation, your commission plan and the revenue share you have already earned on agents you personally sponsored are yours either way.
You keep selling. That doesn't change. Beyond that, you warm up the conversation and hand it off — our corporate recruiting team does the rest.
You make the intro. We close it. You never chase anybody.
Ten agents onboarded by day 90 takes roughly 25 introductions — three or four a week through your first two months. Names sent isn't the standard; agents who actually join is.
Leadership has backup.
You bring the market relationships only a local leader can have. We bring the people who help turn those introductions into conversations, onboarded agents, and a market that keeps growing.

National Growth Director
Your first conversation, your territory fit, and the recruiting handoff start with Landon—not a queue or a generic inbox.

Founder + CEO
Your next conversation is with the founder. The person asking you to grow the company is also accountable for how the company supports you.




The support behind the support: real people helping with recruiting, onboarding, operations, training, and the conversations that keep a market moving.
Recruiting gets an agent into your market. Keeping them productive is the actual job, and it is the part the override pays for. This is people leadership — not broker supervision.
None of this makes you a managing broker. You review no contracts, set no policy, discipline no one, and carry no broker liability — that stays with the State Broker.
The override pays on the production of every agent in your market. There is no version of this where you do well and they don't. That's the whole design — so we're looking for the person who already works that way.
Floor is 6 closed sides in the last 12 months, or 12 across 24 — your own production, not your team's.
First introduction inside 14 days. Ten agents onboarded by day 90. We will coach you to get there, and day 180 is the outside limit.
No. You keep your book, your clients and your production, and your cap drops to $5,000 — so your own business gets more profitable on day one regardless of what happens with the territory.
You lead people, but you hold no broker authority, and the difference is the whole design. You onboard new agents, coach them, hold them accountable to their own goals, carry company updates, and make sure your market has the support it needs. You don't review or approve contracts, you don't set policy, you don't discipline anyone, and you carry no broker liability. All of that stays with the State Broker.
You make introductions from your own sphere. Our recruiting team handles every follow-up, presents the comparison and closes. The standard is ten agents onboarded by day 90, not ten names passed along — which works out to roughly 25 introductions, weighted toward your first eight weeks so there's time for each one to actually transfer.
It is already operating or has an Area Leader, so it is not currently on offer. 20 markets are in that category, including Nashville, Chicago, Las Vegas, Salt Lake City, Spokane and North Austin–Round Rock. An adjacent territory is often open—check the map, or tell us where you work and we will show you what is available nearby.
The growth path is 10, 40, 100, 250 and 500 qualified agents. At 40, the mature-market override steps up to 7.5% and cumulative Value Units reach 12,500. At 100, the Market Partner stage adds 37,500 cumulative Value Units and priority eligibility for selected ancillary opportunities. At 250, cumulative Value Units reach 107,500. At 500, qualified leaders may enter Founders Circle and become eligible for bespoke, Board-approved awards and the Senior or Regional Market Leader track. Every stage is subject to the applicable program terms and qualification rules.
Day 90 is the standard and we will coach you toward it. Day 180 is the outside limit. If you have not reached ten agents by then, the market goes back on the board, your cap returns to the standard $15,000, and the 5,000 value units and $5,000 certificate are forfeited. We do hold to that, because an idle territory blocks the market for every agent in it. What does not change is your affiliation, your commission plan, or the revenue share you have already earned on agents you personally sponsored.
Yes. Revenue share stacks on top of the territory override rather than replacing it, and it's yours whether or not you hold a territory.
Every territory is a county or a named set of counties, published in advance. In the five counties too large for one market — Harris, Los Angeles, Maricopa, Cook and King — territories are drawn by municipality. Nothing is left to interpretation, which matters when an override is calculated.
Tell us the market you want. You'll talk with Landon Atkinson, our National Growth Director, and then have a conversation with Sean, our founder and CEO. One Area Leader per territory, first approved — not first to apply.
Build. Earn. Own.
A conversation, not an application — but 20 markets are already gone, and the rest go one to a person. First approved, not first to apply.
Claim your territory