You're closing deals, doing the work, and handing a significant chunk of every commission to a brokerage that may not be giving you much back. That math only works in one direction — and it's not yours.
This is a direct, numbers-first comparison of four brokerages agents are actively weighing in 2026: simpliHŌM, eXp Realty, REAL Broker, and Keller Williams. Same agent. Same production. Different brokerage. Very different take-home.
The Fee Structures, Side by Side
Before running any scenarios, you need to know exactly what each brokerage charges. Here's the full picture.
simpliHŌM simpliPRENEUR 85/15 split · $7,500 cap (or $7,000*) · $0/mo* (or $99/mo) · 0.1% per deal ($199 min / $399 max)
simpliHŌM simpliSHARE 85/15 split · $15,000 cap (or $14,000*) · $0/mo* (or $99/mo) · 0.1% per deal ($199 min / $399 max)
eXp Realty 80/20 split · $16,000 cap · ~$85/mo · $250 per transaction
REAL Broker 85/15 split · $12,000 cap · ~$55/mo · $285 per transaction
Keller Williams 64/36 or 70/30 split · $22,000–$35,000 cap · market-center fees vary · 6% franchise royalty (capped ~$3,000/yr)
$0/mo requires a 2-year commitment. A $750 annual fee is deducted from the agent's first closing of each year (not billed monthly), and caps are reduced to $7,000 (simpliPRENEUR) and $14,000 (simpliSHARE).
Compass isn't in this table because it has no published national cap. Agents on percentage splits pay indefinitely with no ceiling. That's not a minor footnote — it's a structural problem.
The Comparison: What You Actually Keep
Let's put a real agent in each of these structures. The scenario: 20 transactions closed in a year, average commission of $9,000 per side — $180,000 in gross commission income. Here's where each brokerage lands, ranked by take-home.
#1 · simpliHŌM simpliPRENEUR — 2-Year Commitment ($0/mo)
You keep: ~$166,270/yr · Total brokerage cost: ~$13,730 · Lowest total cost
- 85/15 split until the reduced $7,000 cap (roughly 6 deals) — then 100% to you
- Annual fee: $750, deducted at your first closing — no monthly billing
- Transaction fees: 20 × ~$299 avg ≈ $5,980
- Saves ~$938/yr vs. the standard plan and eliminates monthly billing entirely
#2 · simpliHŌM simpliPRENEUR — Standard ($99/mo)
You keep: ~$165,332/yr · Total brokerage cost: ~$14,668 · No commitment required
- 85/15 split until the $7,500 cap (roughly 6 deals) — then 100% to you
- Platform fee: $99 × 12 = $1,188
- Transaction fees: 20 × ~$299 avg ≈ $5,980
#3 · REAL Broker
You keep: ~$161,640/yr · Total brokerage cost: ~$18,360 · −$3,692 vs. simpliHŌM
- 85/15 split until the $12,000 cap (roughly 9 deals) — then 100% to you
- Monthly fee: $55 × 12 = $660
- Transaction fees: 20 × $285 = $5,700
#4 · eXp Realty
You keep: ~$157,980/yr · Total brokerage cost: ~$22,020 · −$7,352 vs. simpliHŌM
- 80/20 split until the $16,000 cap (roughly 9 deals) — then 100% to you
- Monthly fee: $85 × 12 = $1,020
- Transaction fees: 20 × $250 = $5,000
#5 · Keller Williams
You keep: ≈$153,000/yr ($152,600–$153,800) · Total brokerage cost: ~$26,200–$27,400 · ≈−$12,100 vs. simpliHŌM
- 70/30 split until the $22,000 cap (most-favorable scenario, roughly 8 deals) — then 100% to you
- Franchise royalty: 6% of GCI, capped at ~$3,000
- Market center fees vary; estimated $100–$200/mo ($1,200–$2,400/yr)
Loss figures are measured against simpliHŌM's standard month-to-month plan ($165,332) — the conservative comparison. The 2-year plan widens every gap further.
The Summary
Ranked by take-home on the 20-deal year:
1. simpliHŌM simpliPRENEUR (2-yr, $0/mo*) — keeps ~$166,270 · cost ~$13,730 2. simpliHŌM simpliPRENEUR (standard, $99/mo) — keeps ~$165,332 · cost ~$14,668 3. REAL Broker — keeps ~$161,640 · cost ~$18,360 4. eXp Realty — keeps ~$157,980 · cost ~$22,020 5. Keller Williams — keeps ~$152,600–$153,800 · cost ~$26,200–$27,400
$0/mo requires a 2-year commitment. A $750 annual fee is deducted from the agent's first closing of each year, and caps are reduced to $7,000 (simpliPRENEUR) and $14,000 (simpliSHARE).
On 20 deals at a $9,000 average, the gap between simpliHŌM and eXp is roughly $7,000 to $8,000 per year. Against KW, it's closer to $12,000 to $14,000. That's not a rounding error. That's a marketing budget, a year of lead spend, or a vacation you actually take.
What's Actually Included
The split numbers only tell part of the story. The other part is what you're getting for what you pay.
simpliHŌM
Every agent on both plans gets free transaction coordination on every deal — saving 15 or more hours per transaction — plus the Lofty CRM and AI-powered marketing tools including virtual staging. The simpliSHARE plan adds daily coaching with Bill Pipes through G3 Nation, 15-minute morning huddles, weekly masterminds, and access to a 7-figure resource library. Agents on other platforms pay thousands per month for Bill Pipes coaching access alone.
Health, dental, and vision plans are available at no brokerage markup. Pre-IPO RSUs and Convertible Bonus Certificates are available as equity vehicles, priced at the lowest available valuation. No competitor in this comparison currently offers pre-IPO equity as an agent incentive. And the 7-level revenue share program runs two levels deeper than REAL Broker's 5-tier structure.
eXp Realty
eXp includes a cloud campus (Virbela), the kvCORE CRM, and access to eXp World. Stock awards are available in the publicly traded EXPI. Transaction coordination is not included — agents source or pay for it separately. Most productivity tools are add-ons or third-party costs.
REAL Broker
REAL includes a proprietary app, some marketing tools, and stock awards in the publicly traded REAX. Transaction coordination isn't bundled. Coaching isn't part of the base plan. The tool stack is leaner than simpliHŌM's across the board.
Keller Williams
KW's core value proposition is its training system — BOLD, MAPS coaching — and the local market center community. Those are real assets, especially for newer agents. But MAPS coaching costs extra. Transaction coordination isn't included. And for high producers, the commission math works against you in a significant way.
Revenue Share: The Passive Income Layer
If you're recruiting or building a team, the revenue share structure matters as much as the split itself.
simpliHŌM's program runs 7 levels deep. REAL Broker runs 5 tiers. eXp runs up to 7 tiers in some configurations, but without the bundled coaching and tooling that simpliHŌM pairs with it. KW's profit share model is structured differently and generally requires longer tenure before you see meaningful returns.
Two additional levels compound over time. The deeper the program, the more passive income potential you have — from agents you recruit, and from agents those agents recruit.
Run your own numbers with the Revenue Share Calculator.
Pre-IPO Equity: The Differentiator No One Else Has
eXp and REAL both offer stock in publicly traded companies. That's a real benefit. But publicly traded means the early-mover opportunity is already priced in.
simpliHŌM offers pre-IPO RSUs priced at the lowest available valuation. If the company goes public, agents who joined early hold equity at the ground floor price. No other brokerage in this comparison currently offers that.
This isn't a generic perk. It's a time-sensitive position. The valuation only moves in one direction as the company grows.
Which Plan Is Right for You
simpliPRENEUR fits agents closing 10 to 20 transactions per year who want the lowest possible cap, minimal overhead, and full tool access without a revenue share focus.
simpliSHARE fits agents who are recruiting, building a team, or want Bill Pipes coaching included. The higher cap — $15,000 standard or $14,000 on the 2-year path — is offset by the revenue share income potential and the coaching value alone.
The 2-year commitment makes sense if you're planning to stay and grow. No monthly billing, a lower effective cap, and the $750 annual fee is only deducted at closing — not charged upfront.
To run your own production numbers against each plan, the Wealth Calculator does the math in about two minutes.
FAQs
What is simpliHŌM's annual cap in 2026? simpliHŌM offers two cap structures. On the standard month-to-month plan with a $99/mo platform fee, the cap is $7,500 for simpliPRENEUR and $15,000 for simpliSHARE. On the 2-year commitment plan with a $0/mo platform fee (and a $750 annual fee deducted from the first closing of each year), the cap drops to $7,000 for simpliPRENEUR and $14,000 for simpliSHARE.
How does simpliHŌM's cap compare to eXp Realty and REAL Broker? simpliHŌM's simpliPRENEUR cap of $7,500 — or $7,000 on the 2-year plan — is the lowest published annual cap among major cloud brokerages. eXp caps at $16,000. REAL Broker caps at $12,000. Both are significantly higher than either simpliHŌM option.
Does simpliHŌM include transaction coordination? Yes. Free transaction coordination is included on every deal for all agents on both plans. eXp and REAL Broker don't include it in their base plans. The time savings alone runs 15 or more hours per transaction.
What is the 2-year commitment option at simpliHŌM? Agents who commit to a 2-year term pay $0/mo in platform fees instead of $99/mo. A $750 annual fee is deducted from the first closing of each year — not billed monthly. In exchange, the annual cap drops to $7,000 (simpliPRENEUR) or $14,000 (simpliSHARE). For agents planning to stay long-term, this path typically costs less overall.
Is Bill Pipes coaching included with simpliHŌM? Bill Pipes G3 Nation coaching is included with the simpliSHARE plan. That covers daily coaching sessions, 15-minute morning huddles, and weekly masterminds. Agents on other platforms typically pay thousands per month for equivalent access.
What is simpliHŌM's revenue share structure? simpliHŌM's revenue share program runs 7 levels deep. REAL Broker's runs 5 tiers. eXp Realty's runs up to 7 tiers in some configurations, but without the bundled tools and coaching simpliHŌM includes. KW uses a profit share model with different mechanics and tenure requirements.
Does simpliHŌM offer equity to agents? Yes. simpliHŌM offers pre-IPO RSUs and Convertible Bonus Certificates priced at the lowest available valuation. That's a different position than the publicly traded stock programs at eXp (EXPI) and REAL (REAX), where early-mover pricing is already reflected in the market. Fathom has no structured stock program.
The Bottom Line
On 20 deals at a $9,000 average commission, simpliHŌM puts roughly $4,000 to $14,000 more in your pocket than any other brokerage in this comparison — the exact figure depends on which plan you're on and which competitor you're measuring against. REAL Broker is the closest at about $4,000; the gap widens to $7,000–$8,000 against eXp and $12,000–$14,000 against Keller Williams.
The split math, the included tools, Bill Pipes coaching, the 7-level revenue share, and the pre-IPO equity all point the same direction. No other brokerage in this comparison bundles all of that at this price point.
Ready to see what you'd keep? Run your numbers or schedule a call.