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What Is simpliHŌM? A Brokerage for Independent Agents

By simpliHŌM Editorial Team8 min read
  • simplihom
  • commission-splits
  • brokerage-comparison
  • value-units

The 20-deal year · $180,000 GCI

What the same agent keeps at each brokerage, ranked by take-home.

1simpliHŌM simpliPRENEUR$166,270
2simpliHŌM (standard)$165,332
3REAL Broker$161,640
4eXp Realty$157,980
5Keller Williams~$153,000

Pricing note (September 2026): The featured individual-agent offer is $0/month with a two-year commitment, a $750 annual fee, and reduced caps of $7,000 (simpliPRENEUR) or $14,000 (simpliSHARE). Flexible month-to-month pricing is $99/month with standard $7,500/$15,000 caps. simpliMILITARY has a $5,000 cap and $0/month platform fee; the $750 annual fee applies. A 0.1% broker fee applies per transaction ($199 minimum, $399 maximum).

Most agents leave their first brokerage for the same reason: they did the math and didn't like the answer. You closed 20 deals, handed over $15,000 in splits, got a logo on a business card, and started the whole cycle over again on January 1.

simpliHOM was built for agents who are done with that.

Founded in 2018 in Nashville, simpliHOM is a tech-enabled real estate brokerage built around an 85/15 split, annual commission caps, bundled tools, and transaction coordination. Once an agent reaches the applicable cap, the percentage split ends for the rest of that agent's anniversary year; the annual and per-transaction fees still apply.

That's the short version. Here's the full picture.


The Split and Cap Structure, Explained

Every agent on every plan starts at an 85/15 split. You keep 85 cents of every commission dollar from your very first deal.

Once you hit your annual cap, you keep 100% of every commission for the rest of your anniversary year. That cap resets on the date you joined simpliHOM — not on January 1. Your cap, your calendar, your money.

A flat per-transaction broker fee of 0.1% of the contract price applies on every deal, with a $199 minimum and a $399 maximum. This applies before and after cap on all plans.

Three individual plans cover most agents:

  • simpliMILITARY is available to verified active-duty service members, active-duty military spouses, and honorably discharged veterans, with a $5,000 annual cap.
  • simpliPRENEUR is designed for newer and mid-volume agents, with a $7,500 annual cap. Agents who cap receive 250 value units.
  • simpliSHARE is built for established producers and agents focused on growing a business. The cap is $15,000, and agents who cap receive 1,000 value units plus a $15,000 Convertible Bonus Certificate each year they cap.

The featured simpliPRENEUR and simpliSHARE offer is $0/month with a two-year commitment, a $750 annual fee, and reduced caps of $7,000 or $14,000. Flexible month-to-month pricing is $99/month with the standard $7,500 or $15,000 caps. simpliMILITARY has a $0/month platform fee, a $750 annual fee, and the same per-transaction broker fee.

For context, official materials current in September 2026 describe a $12,000 U.S. cap at REAL Broker, a $9,000 Fathom Max cap, and a $16,000 eXp company-dollar cap. Terms can vary by program and location, so verify the current agreement before joining. See the Commission Split Showdown 2026 for the assumptions behind the comparison.


What's Included in the Platform

The featured and flexible pricing options include the same core platform:

  • Lofty CRM with IDX site and automated lead routing
  • Dotloop Premium for transaction management
  • ShowingTime+ for scheduling
  • AI Virtual Staging, AI Headshots, and AI Marketing tools
  • Automated Testimonials
  • HOMhq platform hub for all your business operations
  • Free transaction coordination on every deal — no add-on, no per-deal charge
  • Access to health, dental, and vision plans
  • New Agent Bootcamp and CE courses
  • Weekly masterminds and broker support Monday through Friday, 8am to 8pm EST, with same-business-day response

Including transaction coordination means agents do not have to source a separate coordinator for the standard contract-to-close workflow. Confirm service scope and eligibility for any unusual transaction before relying on it.

In-house title and escrow is available through CLOSED Title. Most agents are fully operational within 48 to 72 hours of joining, including license transfer, MLS setup, and pending-deal migration.


simpliSHARE: Built for Agents Who Want More Than a Paycheck

If you're producing at a high level and want to build income beyond your own closings, simpliSHARE is the plan designed for that.

Beyond the $15,000 cap and 100% commissions after cap, simpliSHARE includes:

  • 1,000 value units plus a separate $15,000 Convertible Bonus Certificate each year you cap, subject to program terms
  • 7-level revenue share program that pays up to 24% of network AGCI at Level 7 for agents with 30 or more direct recruits
  • Daily coaching from Bill Pipes through G3 Nation, including 15-minute morning huddles, weekly masterminds, and a 7-figure resource library
  • Exclusive marketing tools including digital billboards and custom branded sign panels

The revenue share program runs 7 levels deep. REAL Broker's runs 5. Revenue share income is not guaranteed; individual results depend on your network's production.

For a closer look at what happens to your income once you hit the cap, What Happens After You Cap breaks it down in full.


Value Units: Potential Upside, Not Ownership

This is the piece most agents haven't seen before.

Cap on simpliPRENEUR and you receive 250 value units. Cap on simpliSHARE and you receive 1,000 value units plus a separate $15,000 Convertible Bonus Certificate, subject to program terms.

Value units are phantom shares, not actual shares, stock, equity, or ownership interests. They may provide financial upside based on growth in the value of simpliHŌM, but their value is not guaranteed. Public-company stock programs at other brokerages are different instruments with different terms and risks.


Who simpliHOM Is Built For

The model works best for agents who are past the learning curve and focused on net income and long-term wealth.

If you're closing 10 to 30 transactions per year, compare the full annual cost of your current agreement with simpliHŌM's cap, annual fee, monthly option, and per-transaction fees. Franchise terms and cap-reset dates vary by market center, so use your own agreement rather than a generic estimate.

simpliHOM is also a strong fit for:

  • Newer or lower-volume agents comparing lower-cap options and bundled tools (simpliPRENEUR)
  • Established producers and team builders evaluating revenue share, daily coaching, value units, and a separate CBC (simpliSHARE)
  • Veterans and active-duty military who qualify for the $5,000 cap on simpliMILITARY
  • Team leaders with qualifying volume who want a structured team plan

How simpliHOM Compares to Traditional Brokerages

The contrast with traditional franchise models is significant.

Keller Williams says its splits and caps vary by market center, and local fees may also apply. Agents comparing the two should request the complete local fee sheet and model it against the published simpliHŌM terms rather than relying on a national estimate.

eXp takes 20% versus simpliHOM's 15%, caps at $16,000, and charges an additional technology fee of roughly $85 per month — with no bundled transaction coordination, no included CRM, and no named coaching figure.

simpliHOM's position is clear: compare the cap, split, fees, included tools, and long-term incentive terms together—not as isolated headlines.

Run your own numbers at joinsimplihom.com.


Frequently Asked Questions

What is simpliHOM?

simpliHOM is a tech-enabled real estate brokerage founded in 2018 in Nashville. It offers an 85/15 commission split, annual commission caps, bundled tools, and transaction coordination. Pricing is available through a featured two-year offer or a flexible month-to-month option.

How does the cap work at simpliHOM?

Each plan has an annual cap. Once you reach it, you keep 100% of every commission for the rest of your anniversary year. The cap resets on the date you joined simpliHOM, not on January 1. A flat per-transaction broker fee of 0.1% (minimum $199, maximum $399) applies before and after cap.

What plans does simpliHOM offer?

Three individual plans: simpliMILITARY (for verified active-duty members, active-duty spouses, and honorably discharged veterans, with a $5,000 cap), simpliPRENEUR ($7,500 flexible cap or $7,000 featured cap, plus 250 value units on capping), and simpliSHARE ($15,000 flexible cap or $14,000 featured cap, 1,000 value units plus a separate $15,000 Convertible Bonus Certificate each year capped, seven-level revenue share, and Bill Pipes coaching). A team plan is also available for qualifying teams.

What is included in the platform pricing?

Both the featured and flexible options include Lofty CRM with IDX site, Dotloop Premium, ShowingTime+, AI marketing tools, AI virtual staging, AI headshots, automated testimonials, the HOMhq platform hub, transaction coordination, plan access, CE courses, and coaching resources. The featured two-year offer is $0/month with a $750 annual fee; flexible month-to-month pricing is $99/month.

What are value units at simpliHOM?

Agents who cap on simpliPRENEUR receive 250 value units. Agents who cap on simpliSHARE receive 1,000 value units and a separate $15,000 Convertible Bonus Certificate each year they cap, subject to program terms. Value units are phantom shares, not actual shares, stock, equity, or ownership interests. They may provide financial upside based on company growth, but value is not guaranteed.

How long does it take to get started at simpliHOM?

Most agents are fully operational within 48 to 72 hours of joining, including license transfer, MLS setup, and pending-deal migration.

How does simpliHOM compare to eXp Realty or REAL Broker?

Official materials current in September 2026 describe eXp's 80/20 U.S. model with a $16,000 company-dollar cap and REAL Broker's 85/15 U.S. model with a $12,000 cap. simpliHOM uses an 85/15 split with lower simpliPRENEUR caps and includes transaction coordination. Verify each current agreement and its transaction fees before comparing totals.


The Bottom Line

simpliHOM isn't trying to be everything to every agent. It's built for independent producers who want a lower-cap option, bundled tools, and potential long-term benefits beyond current commissions.

The offer combines an 85/15 split, plan-specific caps, transaction coordination, a full CRM, AI marketing tools, and value units on capping. Review the current agreement and run your own numbers before deciding whether the structure fits your business.

If that math works for you, joinsimplihom.com is where to start.


Sources and date

Competitor plan details were checked on September 24, 2026 against official materials: eXp World Holdings' 2025 annual report, The Real Brokerage's 2025 Annual Information Form, Keller Williams' official cap guidance, Fathom Realty's careers FAQ, and Compass' 2025 annual report. Local, team, and negotiated terms can vary; verify the current agreement before making a brokerage decision.

These figures are not a guarantee, representation, or projection of earnings or profits you can or should expect. They also do not include expenses incurred by agents in operating their businesses. simpliHOM makes no guarantee of financial success. Success with simpliHOM results only from successful sales efforts, which require hard work, diligence, skill, persistence, competence, and leadership.

Value units represent phantom shares, not actual shares, stock, equity, or ownership interests. They may provide financial upside potential to recipients based on growth in the value of simpliHŌM, subject to applicable program terms. Value is not guaranteed.

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